CATEGORY · CONTENT
Creator Payouts (5 entries)
Slow to start, high ceiling. The first three months usually earn nothing.
NoteThis channel lists China-based platforms. Requirements and payout details are kept in the original Chinese, because the sign-up flow itself is in Chinese.
| # | Activity | Overview | Requirements | Reward | Deadline | Source |
|---|---|---|---|---|---|---|
| 01 | WeChat official account ad revenue | Write on a personal subscription account and the platform inserts ads in and below the article, paid per click. The niche sets the rate: finance, careers, parenting and education pay several times what emotion and entertainment do. The long tail is good - an article is still found six months later. | Open-ended Ongoing | View source | ||
| 02 | WeChat Channels creator share | Ads sit in the comment area of short videos and pay by valid views, with longer watch time paying more. Everyday phone footage of daily life, home cooking or local scenes all qualify - no professional gear needed. | Open-ended Ongoing | official channel | ||
| 03 | Toutiao / Baijiahao | Text and micro-posts earn by read. No camera and no editing: write about life, work, parenting, history or money-saving tips. 600-1,000 characters plus a few images is enough to publish - the easiest start for people who do not want to show their face. | Open-ended Ongoing | official channel | ||
| 04 | Bilibili creator incentive | Mid and long-form video paid by views. For the same 10,000 views, lifestyle and gaming earn a few CNY to a dozen, while knowledge, tech and study niches reach 20-40 CNY - so picking the niche matters more than output volume. | Open-ended Ongoing | official channel | ||
| 05 | Zhihu Zhi-Zhi programme | Q&A content revenue. The more vertical and specific the answer, the longer its search tail. Suits people who already know an industry and are willing to write long answers. | Open-ended Ongoing | View source |